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Director of Sales

  • Maldives, Asia
  • Unspecified


  • Bachelor’s degree or 3 years previous Resort/Hotel DOS experience required
  • Minimum 3-5 years of Resort/Hotel sales experience with Indian Ocean Centric
  • Advanced knowledge of the principles and practices within the Sales/hospitality profession
  • Proficiency in Microsoft Office applications
  • Command of the English language both written and verbal
  • Must be available to work a flexible schedule to include evenings, weekends, and holidays as necessary for the success of the Resort
  • Must be able to travel at least quarterly for sales calls
  • Proven ability in driving sales revenue


  • Preparation of sales Reports and Annual Sales Plan for all market segments.
  • Creating an effective sales Programs that will increase awareness and positive perception of the Resort, its activities etc.
  • Should have very clear knowledge of travel industry, current market trends and the global economic outlook.
  • Develop rate structure, group sales strategies through review of competitive data, demand analysis, and market mix.
  • Develops and implements strategic sales and marketing plans and forecasts to achieve budgets.
  • Plans and oversees advertising and promotion activities with TO including brochure contribution to TA/TO.
  • Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
  • Ensures effective control of Sales results and takes corrective action to guarantee that achievement of Sales objectives falls within designated budgets.
  • Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
  • Monitors competitor products, sales and marketing activities.
  • Establishes and maintains relationships with industry influencers and key strategic partners and provide necessary product training for TO/TA partners.
  • Preparation of sales activity reports and presents to executive management.
  • Preparation of sales forecasting activities and sets performance goals accordingly.
  • Managing staffing, training, and performance evaluations to develop and control sales programs.
  • Directs market channel development activity and coordinates sales distribution by establishing different sales strategies based on geo market requirements and goals.
  • Analyzes and controls expenditures of the department to conform to budgetary requirements.
  • Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion etc.
  • Reviews and analyzes sales performances against programs/ plans to determine effectiveness.
  • Undertake sales trips and trade shows where designated to secure all revenue opportunities.
  • Oversee site inspections for all business partners including travel industry, media, and groups with assistance from other marketing team members where appropriate.
  • Liaison with Marketing Communications team to ensure all sales related collateral for the resort is on brand, promotional materials & presentations are on brand and relevant to the market.
  • Take responsibility for your own professional development, ensuring that you have the financial literacy, negotiation and face-to-face selling skills needed to successfully do your job.
  • Maintain a full working knowledge of the IT support tools used in the world of sales today, including sales-specific software, property PMS, the Microsoft Office toolset.
  • Ensure that all administration is processed quickly and efficiently.

Key Skills and Competencies

  • Project a professional image to maintain and enhance the reputation of the Kandima Maldives and the brand
  • Ability to plan and prioritise work in order to achieve targets and deadlines
  • Proven ability to negotiate to achieve a desired outcome.
  • Ability to communicate effectively and professionally using written and spoken English.
  • Highly financially literate, and proficient in business financials
  • Display a positive attitude, even under pressure. They personally check their work to ensure its accuracy.

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