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Assistant Director of Sales (Spa & Leisure) - Crowne Plaza & Holiday Inn Al Thuraya - Kuwait

Kuwait City

Full job details

Recruiter
Crowne Plaza Hotels & Resorts - Middle East & Africa
Posted
15/02/2017
Ref
KUW001476
Location
Kuwait City
Job Type
Sales & Marketing
Sector
Hotel
Job Level
Management
 
Job overview

      Develop
and set revenue sales and marketing strategies for the hotel to ensure plans
are implemented, results are monitored and sales goals are achieved.



      Oversees
and directs aspects of the hotel’s sales operations, including direct sales,
sales solicitation, sales administration, and reservation management.  In the absence of the DOS, assumes all his
responsibilities.

Thus high level of knowledge of the immediate supervisor
position is most important.



       At Crowne Plaza we look for people who are dynamic,
confident and ambitious; people who excel in their role and help our guests
succeed too.



Duties and responsibilities
Financial
returns:

  • Achieve budgeted revenues and
    personal/team sales goals and maximise profitability. Participate in the
    preparation of the annual departmental operating budget, the hotel marketing
    plan and business plan, and financial plans.
  • Assists in the production of
    the annual Revenue Plan in conjunction with Executive Committee members, Sales
    and Marketing budgets and forecasts. 
  • Assist in the production,
    implementation and monitoring of action plans to ensure Revenue Plan objectives
    are achieved through the areas of the Sales force.
  • Produce
    monthly reports and sales forecasts to analyse current/potential market and
    sales trends, coordinate activities to increase revenue and market share and
    monitor performance to ensure actual sales meet or exceed established revenue
    plan.
People:

  • Manage day-to-day sales
    activities, plan and assign work, and establish performance and development
    goals for team members. Provide mentoring, coaching and regular feedback to
    help manage conflict, improve team member performance, and recognise good performance.
  • Educate and train sales team
    that is responsible for developing new accounts, maintaining existing accounts,
    and implementing sales strategies. Ensure staffs are properly trained and has
    the tools and equipment to carry out job duties.
  • Work with other department managers to ensure
    proper staffing levels based on guest volume.
Guest
experience:

  • Provide guests with information
    (example: loyalty programmes, area attractions, restaurants, facility
    information) to enhance guest experience.
  • Develop and maintain
    relationships with key clients and outside contacts in order to produce group
    and/or convention business, to include room sales, food & beverage sales,
    and catering/banquet services.
  • Schedule conventions and/or business group
    activities at the hotel and coordinate with other hotel-level departments to
    facilitate services agreed upon by the sales office and prospective clients.

Responsible business:

  • Identify operational problems
    that reduce the effectiveness of marketing activities and overall hotel sales
    performance and work with appropriate department on solutions.
  • Develop awareness and
    reputation of the hotel and the brand in the local community.
  • Perform other duties as assigned. May also serve as
    manager on duty.



Qualifications and requirements
Bachelor’s
degree / higher education qualification / equivalent in marketing or related
field, and two to four years of experience in a hospitality or hotel sales and
marketing setting with direct supervisory experience over a sales team, or an
equivalent combination of education and work experience. English (oral and written) communication skills is a Must.  Arabic language is an advantage. 

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