We currently have an opportunity for a Manager, Marketing role for One & Only Bahrain, our luxury 5-star Resort in the Bahrain. The role is to provide on property marketing support for One&Only Seef, Bahrain. The successful candidate will be responsible for developing and delivering all marketing requirements for the property working closely with the Global Marketing team based in Dubai to ensure that campaigns and deliverables or executed to brand standards in a timely manner.
- Marketing Campaigns
- Work with Global Marketing Team to ensure content is provided in a timely manner for global and regional campaigns.
- Build relationships with key stakeholders including Global Office and Regional Sales Offices to develop collaborations that enhance revenue generation.
- Contribute to the development of truly innovative campaign concepts to broaden reach and target the One&Only demographic profile.
- Work closely with Global Marketing team to ensure all communications are delivered to brand standards internally produced marketing material on brand and delivered on time.
- Work closely with Global Marketing team and Regional Sales Office in Saudi Arabia to create GCC specific campaigns.
- Resources and Materials
- Work with Global Brand team in Dubai to coordinate design/print/production operational and sales and marketing related pieces, ensuring deadlines and budget are met through negotiating competitive pricing with third-party providers of services (e.g. design, print etc.). Includes direct mail printed items, trade brochures and annual updating of sales fact sheets etc.
- Take responsibility to work with Global Brand team to ensure the property’s visual assets are up to date on all company channels (Brand Asset Managent System (BAMS), website etc).
- Sales support
- Support Kerzner sales offices to ensure tour operator brochures and collateral are up to date with correct and on-brand resort descriptive information, imagery, copy and offers.
- Consolidate updated copy and imagery and submit to partners.
- Analysis, Reporting & Research
- Participate in the business planning process to ensure strategic goals of the property will be achieved
- Integrate Marketing and Sales activity plans and build activity plans as required
- Ensure all One&Only Seef communications match brand positioning, are strategically correct, and are brand compliant
- Have an in-depth knowledge of the guidelines and how different materials/channels reflect them
- Ensure all materials are brand-compliant
- Work with Global Digital team to ensure One&Only Seef Bahrain content on the website is up to date.
- Expense Budgets
- Managing expense budgets across key initiatives (collateral production, photography & film, gifts, agency fees and others) to ensure costs are tracked and monitored according to budget.
- Involved in invoice tracking process and reporting.
Experience, Skills and Knowledge:
- Previous experience with both B2C and B2B marketing and/or travel trade collaboration required
- Ability to multi-task under deadline pressure
- Strong organizational skills
- Attention to detail
- Strong interpersonal skills – an ability to inspire
- Enjoys collaborating with others
- International background or experience within an international corporation a plus
- Strong production knowledge and ability to guide creative direction anticipating production requirements
- A strong customer focus – ability to identify customer needs/desires
- Strong communication skills – verbal and written
- Light copy writing skills a real plus