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Social Media Executive

United Arab Emirates - Dubai

Full job details

Recruiter
Renaissance Downtown Hotel Dubai
Posted
01/12/2016
Ref
16001LHP
Location
United Arab Emirates - Dubai
Job Type
Graduate
Sector
Other
Job Level
Non-Management
 

Job Description

 

Description   You were always one of those curious kids who opened every cabinet, peeked behind every door, and never ceased to ask "why" when given an explanation. Today, you bring your personal style to every experience. You live life to discover. You are passionate about your neighborhood, always looking to explore the places one wouldn’t find in a travel guide. If this sounds like you, you’re in the right place. You’ve got authentic style, natural curiosity and a warm way with people. Renaissance is not just a place to spend the night, it's a place to discover, a place in the world with style like yours. That’s why we’re not just looking for anyone. We’re looking for someone like you.  
Qualifications

 
Job Summary

  Manage the day-to-day activities for social media channels. Establish long-range objectives and specify the strategies and actions to achieve them.  Manage active and engaged communities around a defined topic or topics by managing long-lead editorial calendars, monitoring online conversations. Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support. Establish a positive online presence for the hotel(s) by integrating property-specific and brand messaging in a compelling and valuable way for participants. Provide measurement of the impact of online presence to the hotel’s overall business. Report accidents, injuries, and unsafe work conditions to manager. Follow all company policies and procedures; ensure uniform and personal appearance are clean and professional; maintain confidentiality of proprietary information; protect company assets. Welcome and acknowledge all guests according to company standards; anticipate and address guests’ service needs; thank guests with genuine appreciation. Speak with others using clear and professional language; answer telephones using appropriate etiquette. Develop and maintain positive working relationships with others; listen and respond appropriately to the concerns of other employees. Comply with quality assurance expectations and standards. Read and visually verify information in a variety of formats; move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance; stand, sit, or walk for an extended period of time. Perform other reasonable job duties as requested.                           CRITICAL TASKS   Social Media  
  • Manage day-to-day activities of select social media channels.
  • Research and image sourcing of Social Media creative content.
  • Provide day-to-day support on select social media channels.
  • Help distribute content across social platforms.
  • Optimize tags across multiple distribution outlets.
  • Monitor community feedback in real-time and assist with fan engagement.
  • Manage active and engaged communities around a defined topic or topics by managing long-lead editorial calendars, monitoring online conversations.
  • Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support.
  • Assist with content seeding efforts.
  • Establish a positive online presence for the hotel(s) by integrating property-specific and brand messaging in a compelling and valuable way for participants.
  • Provide day-to-day analysis of data from listening and CMS tools.
  • Create and manage reporting, profile moderation, outreach activities, etc.
  • Develop relationships with clients and working closely with them to learn their business and communication needs.
  • Interact with corporate e-commerce, strategic alliances and other corporate departments to verify leadership of the hotels in any e-marketing opportunities.
  • Research social media opportunities for all market segments: business transient, leisure, group catering and food and beverage.
  • Assist with development and pull-through of social media brand strategy and overarching reports.
  • Keep apprised of all relevant client, industry and market developments.
  • Uncover solicitation opportunities for managers in each market.
  • Serve as a resource for the sales and operations team regarding Internet distribution issues, questions, or new programs.
  • Observe, receive, and otherwise obtain information from all relevant sources.
  • Establish long-range objectives and specify the strategies and actions to achieve them.
  • Analyze information and evaluate results to choose the best solution and solve problems.
  • Develop, design, or create new applications, ideas, relationships, systems, or products, including artistic contributions.
  • Verify marketing communications support regional, market, and hotel business objectives and goals.
  • Support execution and fulfillment of projects as outlined on marketing communications plans.
  • Verify adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines.
  • Develop strong working relationships with outside vendors to verify quality, cost effective creative executions.
  • Verify marketing information provided to the properties is accurate, complete, timely, and enables hotels to meet or exceed guest expectations.
Computer Skills
  • Use computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • Use computer systems and software packages to input, access, modify, store, or output information
  • Enter and retrieve data from computer systems using a keyboard, mouse or trackball.
Guest Relations
  • Address guests' service needs in a professional, positive, and timely manner.
  • Thank guests with genuine appreciation and provide a fond farewell.
  • Anticipate guests' service needs, including asking questions of guests to better understand their needs and watching/listening to guest preferences and acting on them whenever possible.
  • Actively listen and respond positively to guest questions, concerns, and requests using brand or property specific process (e.g., LEARN, PLEASED, Guest Response, LEAP) to resolve issues, delight, and build trust.
  • Welcome and acknowledge each and every guest with a smile, eye contact, and a friendly verbal greeting, using the guest's name when possible.
  • Answer guest questions about property facilities/services (e.g., hours of operation, rates and room types, packages, promotions, entertainment, restaurants, special events).
Communication
  • Provide information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
  • Inform and/or update the executives, the peers and the subordinates on relevant information in a timely manner.
  • Speak to guests and co-workers using clear, appropriate and professional language.
  • Answer telephones using appropriate etiquette including answering the phone within 3 rings, answering with a smile in one's voice, using the callers' name, transferring calls to appropriate person/department, requesting permission before placing the caller on hold, taking and relaying messages, and allowing the caller to end the call.
Working with Others
  • Support all co-workers and treat them with dignity and respect.
  • Handle sensitive issues with employees and/or guests with tact, respect, diplomacy, and confidentiality.
  • Develop and maintain positive and productive working relationships with other employees and departments.
  • Work with other people to gather the information necessary to manage projects, achieve goals, and resolve problems.
Quality Assurance/Quality Improvement
  • Comply with quality assurance expectations and standards.
Physical Tasks
  • Enter and locate work-related information using computers and/or point of sale systems.
  • Read and visually verify information in a variety of formats.
  • Stand, sit, or walk for an extended period of time.
  • Move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance.
Policies and Procedures
  • Maintain confidentiality of proprietary materials and information.
  • Follow company and department policies and procedures.
  • Protect the privacy and security of guests and coworkers.
  • Perform other reasonable job duties as requested.
    CRITICAL COMPETENCIES   Analytical Skills
  • Computer Skills
  • Learning
Interpersonal Skills
  • Customer Service Orientation
  • Interpersonal Skills
  • Diversity Relations
Communications
  • Communication
  • Listening
  • Telephone Etiquette Skills
  • English Language Proficiency
  • Applied Reading
Personal Attributes
  • Integrity
  • Dependability
  • Positive Demeanor
Administration
  • Typing
  Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.