inter_TopBannner

Director of Sales & Marketing - OCEC

Muscat

Full job details

Recruiter
InterContinental Hotels & Resorts - Middle East & Africa
Posted
03/11/2016
Ref
MUS000962
Location
Muscat
Job Type
Sales & Marketing
Sector
Hotel
Job Level
Management
 

All of you at Crowne Plaza® Hotels
& Resorts


 



 

Director of Sales & Marketing - Crowne Plaza Muscat Oman Convention
& Exhibition Centre (O.C.E.C.)



 



At Crowne Plaza® Hotels & Resorts our goal is to make
business travel work. That’s where you come in. When you’re part of the Crowne
Plaza Hotels & Resorts brand you’re more than just a job title.



If you’re anything like Tema, you’re a basketball pro and a
keen writer too. And that’s what we love – the individual talents, interests
and dreams that make you who you are. At Crowne Plaza we look for people
like Tema: people who are dynamic, disciplined, confident and ambitious;
people who excel in their role and help our guests succeed too.



Join us as a Director of Sales & Marketing in Muscat, a
HALO hotel with 296 keys. You’ll have ambition, talent and obviously, some key
skills. Because, for this vital role, we’re looking for someone who can inspire
teams to drive performance, a team builder, a passionate driver of IHG culture
and IHG Way of Sales program whereby a talent to implement and execute all
aspects related to Crowne Plaza Brand. Experience on the Middle East/ Oman
market, strong catering convention skills and Pre-opening experience is a must. 



 



In return for your hard work, you can look forward to a
highly competitive salary and benefits package and an IHG recognized commercial
team – including exploring a unique Arabian destination, the Sultanate of Oman.
What’s more, because your career will be as unique as you are, we’ll give you
all the tailored support you need to make a great start, be involved and grow.



And because the Crowne Plaza Hotels & Resorts brand
belongs to the IHG® family of brands, you’ll also benefit from all of the
opportunities that come from being part of a successful, global hospitality
company with over 4800 hotels in over 100 countries around the world.



So
whoever you are, whatever you love doing, bring your passion to Crowne Plaza
and IHG and we’ll make sure you’ll have room to be yourself. Find out more
about joining us today by going

Job overview



Develop and implement sales and
marketing strategies for the hotel to ensure revenue and room night sales goals
are achieved, sales and marketing strategies are set, tactical plans are
created and implemented, and results are monitored and achieved.



At Crowne Plaza
we look for people who are dynamic, confident and ambitious; people who excel
in their role and help our guests succeed too.



 



Duties and responsibilities



Financial returns:



·      Achieve
budgeted revenues and personal/team sales goals and maximise profitability.
Participate in the preparation of the annual departmental operating budget, the
hotel marketing plan and business plan, and financial plans.



·      Create and
implement sales plans that drive measurable incremental occupancy, increase
average rates, increase volume, food and beverage and banquet sales.



·      Review
monthly reports and sales forecasts to analyse current/potential market and
sales trends, coordinate activities to increase revenue and market share and
monitor performance to ensure actual sales meet or exceed established revenue
plan.



·      Create and
develop special events and sales blitzes to showcase the hotel to potential
clients. Attend trade shows and major market events locally and nationally to
promote new business and increase sales and marketing opportunities for the
hotel.



 



People:



·      Direct
day-to-day sales activities, plan and assign work, and establish performance
and development goals for team members. Provide mentoring, coaching and regular
feedback to help manage conflict, improve team member performance, and
recognise good performance.



·      Educate,
train and motivate sales and marketing teams to achieve hotel revenue goals.
Ensure staff has the information, market data, tools and equipment to
successfully carry out job duties.



·      Develop
and maintain relationships with key clients and outside contacts (example:
guests, airliners, wholesalers, travel agencies, ad agencies, local community
groups) in order to produce group and/or convention business, to include room
sales, food and beverage sales, and catering/banquet services.



 



 



Guest experience:



·      Provide
guests with information (example: loyalty programmes, area attractions,
restaurants, facility information) to enhance guest experience.



·      Schedule
conventions and/or business group activities at the hotel and coordinate with
other hotel-level departments to facilitate services agreed upon by the sales
office and prospective clients.



·      Communicate
to appropriate departments all pertinent information requirements and special
needs for arriving VIP’s, large groups, and other key guests.



·      Lead marketing efforts to up sell guests on hotel services, offerings,
and amenities.



 



Responsible business:



·      Identify
operational problems that reduce the effectiveness of marketing activities and
overall hotel sales performance and work with appropriate department on
solutions.



·      Develop
awareness and reputation of the hotel and the brand in the local community, may
serve as the hotel representative for media related inquiries.



·      Work
closely with key business leaders, officials, and representatives of local
community groups within the city to ensure constant high profile exposure for
the hotel.



·      Effectively
communicate and market aspects of the hotel that are sustainable or “green” and
use information to gain new business opportunities.



·      Work with
advertising agencies, consulting firms, and vendors to maximise advertising
investments and ensure ads represent brand identity.



·      Perform other duties as assigned. May also serve as manager on duty.



 



Accountability



This is the top sales and marketing
job in a large, full-service, luxury, resort, or major flagship hotel. Hotel
may have multiple sites and facilities, high-volume catering and/or convention
facilities, and a large number of VIP and special service guests. May manage a
large number of professional level and administrative sales, catering, and/or
convention employees.



 



Qualifications
and requirements



Bachelor’s degree / higher education
qualification / equivalent in marketing or related field, and four or more years
of experience in a hospitality or hotel sales and marketing setting with direct
supervisory experience over a sales team. Strong knowledge of local businesses
and business trends required. Must speak local language(s). Other languages
preferred.



 



The statements in this job description are intended to
represent the key duties and level of work being performed. They are not
intended to be ALL responsibilities or qualifications of the job. 

All of you at Crowne Plaza® Hotels & Resorts

 


 

Director of Sales & Marketing - Crowne Plaza Muscat Oman Convention & Exhibition Centre (O.C.E.C.)

 

At Crowne Plaza® Hotels & Resorts our goal is to make business travel work. That’s where you come in. When you’re part of the Crowne Plaza Hotels & Resorts brand you’re more than just a job title.

If you’re anything like Tema, you’re a basketball pro and a keen writer too. And that’s what we love – the individual talents, interests and dreams that make you who you are. At Crowne Plaza we look for people like Tema: people who are dynamic, disciplined, confident and ambitious; people who excel in their role and help our guests succeed too.

Join us as a Director of Sales & Marketing in Muscat, a HALO hotel with 296 keys. You’ll have ambition, talent and obviously, some key skills. Because, for this vital role, we’re looking for someone who can inspire teams to drive performance, a team builder, a passionate driver of IHG culture and IHG Way of Sales program whereby a talent to implement and execute all aspects related to Crowne Plaza Brand. Experience on the Middle East/ Oman market, strong catering convention skills and Pre-opening experience is a must. 

 

In return for your hard work, you can look forward to a highly competitive salary and benefits package and an IHG recognized commercial team – including exploring a unique Arabian destination, the Sultanate of Oman. What’s more, because your career will be as unique as you are, we’ll give you all the tailored support you need to make a great start, be involved and grow.

And because the Crowne Plaza Hotels & Resorts brand belongs to the IHG® family of brands, you’ll also benefit from all of the opportunities that come from being part of a successful, global hospitality company with over 4800 hotels in over 100 countries around the world.

So whoever you are, whatever you love doing, bring your passion to Crowne Plaza and IHG and we’ll make sure you’ll have room to be yourself. Find out more about joining us today by going

Job overview

Develop and implement sales and marketing strategies for the hotel to ensure revenue and room night sales goals are achieved, sales and marketing strategies are set, tactical plans are created and implemented, and results are monitored and achieved.

At Crowne Plaza we look for people who are dynamic, confident and ambitious; people who excel in their role and help our guests succeed too.

 

Duties and responsibilities


Financial returns:

·      Achieve budgeted revenues and personal/team sales goals and maximise profitability. Participate in the preparation of the annual departmental operating budget, the hotel marketing plan and business plan, and financial plans.

·      Create and implement sales plans that drive measurable incremental occupancy, increase average rates, increase volume, food and beverage and banquet sales.

·      Review monthly reports and sales forecasts to analyse current/potential market and sales trends, coordinate activities to increase revenue and market share and monitor performance to ensure actual sales meet or exceed established revenue plan.

·      Create and develop special events and sales blitzes to showcase the hotel to potential clients. Attend trade shows and major market events locally and nationally to promote new business and increase sales and marketing opportunities for the hotel.

 

People:

·      Direct day-to-day sales activities, plan and assign work, and establish performance and development goals for team members. Provide mentoring, coaching and regular feedback to help manage conflict, improve team member performance, and recognise good performance.

·      Educate, train and motivate sales and marketing teams to achieve hotel revenue goals. Ensure staff has the information, market data, tools and equipment to successfully carry out job duties.

·      Develop and maintain relationships with key clients and outside contacts (example: guests, airliners, wholesalers, travel agencies, ad agencies, local community groups) in order to produce group and/or convention business, to include room sales, food and beverage sales, and catering/banquet services.

 

 

Guest experience:

·      Provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience.

·      Schedule conventions and/or business group activities at the hotel and coordinate with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients.

·      Communicate to appropriate departments all pertinent information requirements and special needs for arriving VIP’s, large groups, and other key guests.

·      Lead marketing efforts to up sell guests on hotel services, offerings, and amenities.

 

Responsible business:

·      Identify operational problems that reduce the effectiveness of marketing activities and overall hotel sales performance and work with appropriate department on solutions.

·      Develop awareness and reputation of the hotel and the brand in the local community, may serve as the hotel representative for media related inquiries.

·      Work closely with key business leaders, officials, and representatives of local community groups within the city to ensure constant high profile exposure for the hotel.

·      Effectively communicate and market aspects of the hotel that are sustainable or “green” and use information to gain new business opportunities.

·      Work with advertising agencies, consulting firms, and vendors to maximise advertising investments and ensure ads represent brand identity.

·      Perform other duties as assigned. May also serve as manager on duty.

 

Accountability


This is the top sales and marketing job in a large, full-service, luxury, resort, or major flagship hotel. Hotel may have multiple sites and facilities, high-volume catering and/or convention facilities, and a large number of VIP and special service guests. May manage a large number of professional level and administrative sales, catering, and/or convention employees.

 

Qualifications and requirements


Bachelor’s degree / higher education qualification / equivalent in marketing or related field, and four or more years of experience in a hospitality or hotel sales and marketing setting with direct supervisory experience over a sales team. Strong knowledge of local businesses and business trends required. Must speak local language(s). Other languages preferred.

 

The statements in this job description are intended to represent the key duties and level of work being performed. They are not intended to be ALL responsibilities or qualifications of the job. 



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