Director of Sales & Marketing at Crowne Plaza Dubai


Full job details

Crowne Plaza Hotels & Resorts - Middle East & Africa
Job Type
Sales & Marketing
Job Level

Do you
see yourself as a Director of Sales & Marketing?

your passion? Whether you're into scuba diving, golf or dancing the tango, at
IHG we're interested in you. We love people who apply the same amount of
passion and precision to their jobs as they do to their hobbies - people who
put our guests at the heart of everything they do. And we're looking for more
people like you to join our friendly and professional team - people that help us create great hotels guests love.

The Crowne Plaza Dubai is an upscale
hotel brand located along the business area of Sheikh Zayed Road with over 568
rooms, 13 international restaurants and bars, and has one of the largest
meeting, conference and banqueting facilities in the UAE.

We are looking for reassuring,
social, goal-oriented, dynamic, confident people to join around 700 colleagues who are committed to
maintaining the highest standards of quality and service which define our
company.  We value the passion and enthusiasm of our colleagues, and
encourage you to share your passion when you work with us.

At the moment, we are looking for a Director
of Sales & Marketing
to join our enthusiastic, warm and
friendly Sales Marketing team at Crowne
Plaza Dubai

As the Director of Sales
& Marketing
, you will develop and set sales and marketing strategies for the hotel to
ensure revenue and room night sales goals are achieved, sales and marketing
strategies are set, tactical plans are created and implemented, and results are
monitored and achieved.


  • Achieve
    budgeted revenues and personal/team sales goals and maximise profitability.
    Participate in the preparation of the annual departmental operating budget, the
    hotel marketing plan and business plan, and financial plans.
  • Create and
    implement sales plans that drive measureable incremental occupancy, increase
    average rates, increase volume, food and beverage and banquet sales.
  • Review
    monthly reports and sales forecasts to analyse current/potential market and
    sales trends, direct activities to increase revenue and market share and
    monitor performance to ensure actual sales meet or exceed established revenue
  • Create and
    develop special events and sales blitzes to showcase the hotel to potential
    clients. Attend trade shows and major market events locally and nationally to
    promote new business and increase sales and marketing opportunities for the
  • Direct
    day-to-day sales activities, plan and assign work, and establish performance
    and development goals for team members. Provide mentoring, coaching and regular
    feedback to help manage conflict, improve team member performance, and
    recognise good performance.
  • Educate,
    train and motivate sales and marketing teams to achieve hotel revenue goals.
    Ensure staff has the information, market data, tools and equipment to
    successfully carry out job duties.
  •  Develop and maintain relationships with key
    clients and outside contacts (example: guests, airliners, wholesalers, travel
    agencies, ad agencies, local community groups) in order to produce group and/or
    convention business, to include room sales, food and beverage sales, and
    catering/banquet services.
  • Identify
    operational problems that reduce the effectiveness of marketing activities and
    overall hotel sales performance and work with appropriate departments on
  • Develop
    awareness and reputation of the hotel and the brand in the local community, may
    serve as the hotel representative for media related inquiries
  • Work closely
    with key business leaders, officials, and representatives of local community
    groups within the city to ensure constant high profile exposure for the hotel.
  • Effectively
    communicate and market aspects of the hotel that are sustainable or “green” and
    use information to gain new business opportunities
  • Work with
    advertising agencies, consulting firms, and vendors to maximise advertising
    investments and ensure ads represent brand identity.
This is the top sales and
marketing job in a large, full-service, luxury, resort, or major flagship
hotel. Hotel may have multiple sites and facilities, high-volume catering
and/or convention facilities, and a large number of VIP and special service
guests. May manage a large number of professional level and administrative
sales, catering, and/or convention employees.


Bachelor’s degree / higher
education qualification / equivalent in marketing or related field, and four or
more years of experience in a hospitality or hotel sales and marketing setting,
or an equivalent combination of education and work experience.

what's your passion? Please get in touch and tell us how you could bring your
individual skills to IHG.  To find out more about us or any other
jobs with IHG please look at 

We are
an equal opportunities employer.

' ' ' '