Digital Content Executive

Recruiter
Mondrian Hotel Doha, Qatar
Location
We are a luxury lifestyle brand; we are looking for dynamic, experienced, enthusiastic professional
Salary
Mondrian Doha will be Morgans Hotel first Hotel in the Middle East, with more in the pipeline
Posted
08 Sep 2016
Closes
06 Oct 2016
Ref
Attractive Salary and Benefits
Sector
Hotel
Job Level
Management

Job Purpose:

Under the general guidance of the Marketing & PR Manager, the Digital Content Executive will be responsible for supporting the digital marketing initiatives and online presence of Mondrian Doha. Core responsibilities will include media placement and trafficking, website updates, analytics, social sites and external site updates and content.

Duties & Functions:                                                                                                          

  • Support content management/updates/submissions across MHG websites including Mondrian Doha' webpage, intranet, corporate micro-sites etc. Includes monitoring and reporting
  • Owns the Digital request process by creating one off landing pages, updating and testing special offers on mhg.com and making brand updates as requested
  • Traffic and place all digital display media including ad buys and retargeting. Conduct testing, analysis and reporting
  • Manage the traffic, reporting and update of email marketing campaigns and programs
  • Work with the Revenue team to create, post, and monitor the performance of promotional rates and packages. These need to be optimized and monitored for social media, review sites, email, display, and search engine marketing to ensure we maximize the conversion of each channel
  • Work with the Reservation team to maintain accurate and up-to-date content on all confirmations, cancellations and pre arrival emails
  • Work with F&B Marketing Executive to execute impactful digital marketing campaigns to drive revenues. Ensure that digital content from all outlets is current and is deployed to drive revenues
  • Manage image database for OTA's and GDS. Continually reviews content and updates as necessary
  • Own, maintain and manage our content on third party/partner websites. Fact check and ensure accuracy. gather new and updated information from the Digital and Brand Marketing teams
  • Maintain and develop accurate documentation for all components and best practices of digital marketing campaigns including lists, timelines, creative, response rates and revenue
  • Manage the property online event calendar and Back of House Magazine by making sure that content is reviewed and published as necessary
  • Research and help to develop digital brand partnerships
  • Produce weekly/monthly reporting and analytics for distribution
  • Develop and optimize engaging companywide campaigns that are scalable by brand and region
  • Work with Social Media Executive on MHG corporate social and property communities across all of our social media presences
  • Responsible for growing brand awareness and reach for Mondrian Doha and markets
  • Develop and optimize engaging campaigns that are relevant for their market and ensure that the campaigns support and work in concert with the corporate social media strategy

Specific Job Knowledge & Skills:

  • University or College Degree in Marketing, Digital Content or related field required
  • One year prior experience in a public contact position, preferably in an upscale or lifestyle brand hotel
  • Strong communication skills both oral and written. Preferably fluent in English and Arabic
  • Ability to think critically and evaluate best possible solutions and procedures
  • Ability to manage multiple projects simultaneously whilst maintaining a strong attention to detail in a fast paced environment
  • Service orientated, self-motivated, even tempered, approachable and flexible with a Strong creative eye
  • Experience working in CMS systems, media platforms, Omniture and Adobe Photoshop Suite of products. Extensive HTML experience is a must
  • Knowledge and experience in programming languages an advantage (Flash, JavaScript, XML, NET, CSS)
  • Possess a gracious, friendly, and fun demeanor
  • Maintain positive and productive working relationships with other employees and departments