Sales & Marketing Coordinator - Crowne Plaza Dubai-Deira
Full job details
At InterContinental Hotels Group, we own, operate and franchise
more than 3500 hotels, offering close to half a million guest rooms in nearly
100 countries. By bringing your expertise and passion to any one of our
brands, you will help us achieve our vision : to be the most preferred, admired
and successful hotel company the world over.
As Sales & Marketing Coordinator, you will be responsible in liaising with PR
& Marketing in targeting specific markets and developing the public
relations strategies to reach these markets. Your responsibilities
- Identify operational problems that
reduce the effectiveness of marketing activities and overall hotel sales
performance and work with appropriate department on solutions.
- Develop awareness and reputation of the
hotel and the brand in the local community.
- Work closely with business leaders,
officials, and representatives of local community groups within the city to
ensure constant high profile exposure for the hotel.
- Work closely with management to achieve
budget and Hotel brilliant basic
- Develop our HTC, Merlin system, update
Hotel content in OTA’s assist the management in social media reports.
- Fully responsible of the guest online
feedback and responses
- Perform other duties as assigned.
- Respond to all daily
general media inquiries via email, phone, and/or written
- Refer requests for
information from the media to an appropriate spokesperson or information
- Prepare and edit letters,
invitations, monthly and quarterly press reports, and news releases, using word
processing, spreadsheet, database, or presentation software.
- Support activities and
initiatives to bolster the property's reputation and image in the media and in
- Support media relations
outreach efforts, including pitching ideas and events, interview facilitation,
and media tours.
- Coordinate on-property
visits from media, including reservations, amenities, special requests, and
- File and update digital
library and press clippings.
- Monitor media coverage and
other external factors to identify potential or actual problem areas and
- File information and update
press database, including list of all media contacts and media distribution
lists (e.g., contact information, magazine circulation and demographics).
- Assist with on-site media
relations for local events, including, but not limited to, grand
openings/anniversaries, marketing/promotional events, and other press
- Develop and maintain active
contacts with the local press and key overseas media.
- Maintain and update the hotel’s
mailing list and emails by liaising with different departments on a monthly
- Ensures all press releases
distributed to media are also posted on the website while being current,
accurate and error free
- Maintain and update hotel’s
photo library and keep a comprehensive image filing system.
- Monitor development,
production and execution of advertising campaigns and collaterals of the hotel.
- Maintain accurate records
of up-to-date marketing expenditures, future commitments and remaining budget
- Help PR &
Marketing manager in managing and building
relationship with OTAs
- Evaluate the
performance of our branded website , promote and improve the presence of the
hotel on the web, with the intention of increasing number of bookings and keeping
the website up to date
- Monitor, implement
and execute the active presence of the property on all Social Media tools to
maximize the online exposure of the property
- Monitor and develop
e-newsletters pertaining to the property and maintain all online channels to be
accurate and brand compliant according to company standards.
- Conduct regular
quality assurance audits on the hotel’s descriptive content & images to
ensure parity on all channels and integrity with brand website
- Identifying and
evaluating new marketing opportunities to increase direct internet traffic as
well as monitoring the online presence as well as rate position of immediate
Do you have what it takes to be a leader in the world's most
global hotel company?
If so, make it happen and apply now for a career with
InterContinental Hotels Group, where a world of personal and professional
Bachelor’s degree/ higher education qualification,
2 or more years of experience in Sales & Marketing. Good writing skills and creative is